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Email autoresponders work like a fax-on-demand system. Maybe you have seen the systems where you call from your fax machine and dial a certain code and you will get back a document in your fax machine? Well, an email autoresponder works the same way. If you send an email to an autoresponder address you will get back a prewritten message.
For example, message #1 might go out immediately, then message #2 goes out 2 days afterwards, next message #3 goes out on day 5, then day 8 comes another message, etc.
Do you see the real beauty of this whole thing? It is unbelievable.
And the best part is everything is done automatically for you because it is triggered when a prospect submits their email address. So that means you can simply set up your system one and then it keeps working over again like a tireless money making robot making sure no prospect ever slips through the cracks. A sequential email autoresponder really turbo charges your follow-up efforts.
Here are a few important facts to consider and why sequential autoresponders ca help counter these:
• A recent study conducted by Sales and Marketing Executives International
concluded that 81% of major sales are closed after the fifth contact.
• 80% of people who inquire about a product or service will buy it within one year
of their initial inquiry. However, more than 90% of the time, they don’t buy from
the same company that they made their initial contact with.
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